When implemented, the Protection of Personal Information (POPI) Act will fundamentally change the way personal data is managed. Corporate South Africa, including medical aid schemes, insurance brokers, financial advisors, marketers and even brands need to start preparing now for its impact.
“A patient’s medical information and history are particularly sensitive,” says Gerhard van Emmenis, principal officer of Bonitas Medical Fund. “Which means the entire service chain, from medical practitioners to pharmacists, administrators and scheme, involved in receiving and storing this information will be required to meet the stringent POPI requirements.”
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Essentially POPI, based on European legisl
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